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Representations of Euro-Asian relations in 2010: South Korean newspapers report on ASEM and German newspapers on Asia (especially China)


How does the media portray the Asia-Europe Meeting (ASEM) and Asia? More broadly, how do Europe and Asia perceive each other? This working paper seeks to answer these questions, through a preliminary study of South Korean and German newspapers in their coverage of two interrelated events – the Asia-Europe Meeting (ASEM) and the rise of China. The authors in their reading and analysis of the various media reports suggest that stereotypes can be both enhanced and superseded by judicious media reporting.